ASUS is a global technology leader renowned for its innovative products, including laptops, smartphones, motherboards, and other electronic devices. Founded in 1989 and headquartered in Taipei, Taiwan, ASUS is dedicated to creating cutting-edge solutions that enhance user experiences. The company’s commitment to quality, design, and performance has earned it numerous awards and a strong reputation in the tech industry. ASUS consistently pushes the boundaries of technology, aiming to deliver high-quality products that meet the needs of consumers and professionals alike. With a focus on innovation and sustainability, ASUS continues to lead in various technology sectors.
- Job Role: Senior Marketing Specialist
- Company: Asus
- Location: Markham, ON, CA
- Employment Type: Full Time, Regular
- Education: Bachelor’s Degree
- Job Category: Industry Partner, and B2B Marketing
Job Description:-
As a Senior Marketing Specialist at ASUS, you may be accountable for growing and executing comprehensive advertising and marketing techniques to sell ASUS products and beautify brand visibility. You will work carefully with the income and product teams to align marketing campaigns with business goals and goal purchaser segments.
Key Responsibilities:-
- Strategy Development: Develop and execute brand, new product and service introductions, and Internet/online campaigns.
- Campaign Management: Supervise tactical formulation and management of multi-contact campaigns across digital, social media, content, and conventional media tacts.
- Market Analysis: Market research to establish customers’ needs, wants, and preferences, the market trend, and competition.
- Content Creation: Work closely with content creators and designers to create persuasive marketing content like brochures, advertisements, social media posts, and even videos.
- Performance Tracking: Please, evaluate the effectiveness of the marketing campaigns and identify key results, conclusions, and recommendations concerning future activity.
- Collaboration: Collaborate with other departments within the organization and also with advertising agencies to maintain a coherent message and excellent execution of promotional plans.
- Budget Management: Oversee the marketing expenses and make certain that every expense made corresponds to the returns to be gained from the investment.
- Event Coordination: Manage the marketing event that includes manufacturing commencement and introduction, trade shows, and promotions.
Key Skills Required:-
- Proficient in knowledge of the concepts and approaches to marketing.
- Expertise in digital marketing channels including search engine optimization, search engine marketing, social media, and e-mail marketing.
- Diplomacy, fluency in speech, and public speaking skills.
- Originality of thoughts and problem-solving skills.
- Good organizational skills including the applicant’s capacity to manage more than one project at a time.
- Decision-making skills that enable data analysis in arriving at the best solutions.
- Previous work and software involvement in marketing automation solutions and CRM technology.
Preferred Qualifications:-
-
- Originally, the holder of a Bachelor’s in Marketing, Business, or any related field is the ideal candidate.
- 5+ years of experience in marketing, preferably in the technology /consumer electronics industry.
- The other requirement is prior experience in the marketing of products and the management of brands.
- Basic knowledge about the theories and methods of researching the market situation.
- Good awareness of the position of consumer electronics and technological advances.
Why Join Asus?
There are several ways that the executive will benefit from working for ASUS when they have knowledge and skills in the technology field. ASUS has been among the premier global technology companies through product innovation, superior product quality, and optical for next-generation technology. The company allows employees to be involved in extraordinary projects and products that can define the industry of consumer electronics as well as the field of computing. It has a good organizational culture that creates competition as well as empowers innovation and employee development. Moreover, remuneration in ASUS is nicely competitive with other players in the market and offers a broad range of benefits and professional growth steps that would be interesting and well-paid for the talented people willing to change the real world for the better.
