HP Hiring Marketing Data Analyst Job। Apply 2024

Job Role : Marketing Data Analyst

Salary : Rs 6,42,500 per year,

Location : Gurugram, Haryana

Company : Hewlett Packard (HP) 

Qualifications : Bachelor’s degree

Experience : 7+ years of work experience. 

ABOUT HEWLETT PACKARD (HP) 

Hewlett Packard, usually known as HP, is a renowned global technology organisation based in 1939 by Bill Hewlett and Dave Packard.Initially acknowledged for its electronic test system, HP has evolved into a prime player in computing and imaging answers. Today, HP offers a huge variety of products and services, along with non-public computer systems, printers, and company solutions.

The organisation is recognized for its innovation in hardware and software technology, and its dedication to sustainability and corporate social obligation. HP operates international, serving hundreds of thousands of clients in diverse sectors, from personal and small commercial enterprise to large corporations. With a legacy of technological management and a focus on turning in awesome products, HP stays a key contributor to the advancement of virtual era and answers.

Job Description

A Marketing Data Analyst translates records to power advertising and marketing strategies. They gather, examine, and visualize facts from campaigns to diploma effectiveness, choose out trends, and provide actionable insights. The characteristic involves the use of statistical equipment and software program program to forecast marketing outcomes and manual selection-making. Key responsibilities consist of information mining, file era, and participating with marketing companies to optimize campaigns and enhance ROI. Strong analytical abilities, skills in data assessment equipment, and revel in with information visualization are critical. The remaining aim is to beautify advertising and advertising average performance and guide strategic duties.

Requirements and Skills for a Marketing Data Analyst:

Educational Background:

• Bachelor’s diploma in Marketing, Statistics, Data Science, Business, or a associated issue. Advanced stages or certifications in information analytics or advertising analytics are a plus.

Skills:

1. Analytical Skills:

• Data Interpretation: Ability to analyze and interpret complicated records units to offer actionable insights.
• Statistical Analysis: Proficiency in statistical strategies and tools to identify tendencies and styles.
• Proficiency in statistics analysis tools which includes Microsoft Excel, SQL, R, Python, or SAS. Ability to carry out statistics cleaning, statistical evaluation, and modeling.

2. Technical Skills:

• Data Visualization: Expertise in tools like Tableau, Power BI, or similar structures to create clean and informative visible reviews.
• Programming: Knowledge of languages together with SQL for database querying, Python or R for statistics manipulation and evaluation.
• Software Proficiency: Familiarity with Excel for advanced capabilities and data modeling.(Marketing Data Analyst) 

3. Marketing Knowledge:

• Campaign Analysis: Understanding of digital advertising metrics and KPIs including ROI, CPC, and patron acquisition fees.
• Market Research: Ability to conduct market studies and examine aggressive traits to inform advertising strategies.

4. Communication Skills:

• Reporting: Strong potential to present statistics findings to non-technical stakeholders via compelling reports and shows.
• Collaboration: Effective communique with advertising and marketing teams to translate facts insights into strategic pointers.
• Experience with statistics visualization gadget like Tableau, Power BI, or Google Data Studio to create compelling reviews and dashboards.

5. Problem-Solving Abilities:

• Critical Thinking: Capability to approach issues logically and provide modern solutions based on records evaluation.
• Attention to Detail: Meticulousness in making sure accuracy and consistency in records reporting.(Marketing Data Analyst) 
• Knowledge of CRM structures (e.G., Salesforce) and advertising systems (e.G., Google Analytics, HubSpot) for facts integration and evaluation.

6. Experience and Education:

• Degree: A bachelor’s diploma in Marketing, Statistics, Data Science, Economics, or a associated area is typically required.
• Experience: Previous revel in in statistics analysis, ideally within a advertising context, can be high-quality.

7. Project Management:

• Organizational Skills: Ability to control more than one initiatives and meet deadlines efficaciously.
• Detail Orientation: Ensuring facts integrity and precision in evaluation and reporting.

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